GCBC

Growing-up: Children Building Careers™ (GCBC™) is a computer-based career development learning program that focuses on assisting learners in achieving the right mind-set to make appropriate and relevant career choices for their future.

GCBC™ addresses the need for career education programs that effectively assist pre-adolescent children to develop age-appropriate skills, knowledge and the attitude needed to make fitting future career choices. The aim is to expose children to a wide variety of careers at a young age.

TRL 7: late prototype stage. A computer program was developed and successfully tested in two fieldwork trials as part of a doctoral study. An app has been developed and this is being tested live on the Nelson Mandela University server. The third set of field trials are to be completed before the product is ready for market.

Trademark

Inventor(s) Dr Ewald Crause

Prof Mark Watson is the project leader of Growing-Up: Children Building Careers™, developed by his doctoral student,

Dr Ewald Crause, and international co-developer, Dr Mary McMahon from The University of Queensland, Australia.